Tips For Optimizing Real Estate Websites

According to Top Producer, 1% of Buyers Find homes by home books, 4% Newspapers, 24% Signs, and 71% by Internet. Because the internet is by far the number one source people look for real estate information, this is where focus and advertising dollars ought to be. Here are five steps to real estate search engine optimization.

* The first step to search engine optimization for real estate websites is the domain name. The domain name is a very important aspect in the Google algorithm. Domain names that have real estate related keywords will rank much better than those that do not.

* Find your keywords. A great tool for finding is simply using the google adwords tool. This tool will show you the keywords that are most used for real estate searches in a particular area, and can help you to decide a keyword rich domain name. These keywords are also important for the content you will add on your real estate website.

* Create Unique Content. One of the best things you can do to get traffic to your website is to write as much content as possible. Search engines love fresh new content, and the articles you write might satisfy a specific question an online looker has. When writing your content make sure you include keywords in your titles, headers, and in the alt tags on images.

If you need help with your website, let me know. art@learntitle.com

Posted via email from Title Insurance
Continuing Ed for Title Agents

This could be a nice boost to Sales

 

This could be a nice boost to Sales as we enter a time that is notoriously a slow period.   This coupled with great Interest rates may be enough incentive for many to move forward.  The process of buying a home has a great ripple effect on the economy and the local industries from Real Estate professionals, Insurance professionals, local home improvement businesses, as well as city municipalities.

Nancy G. Pratt

 

 

 

Will the Administration Bring Back the Homebuyer Tax Credit?

 

After a worse than expected falloff in home sales during the month of July, buzz about a possible revival of the federal homebuyer tax credit has begun to surface.
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The National Association of Realtors (NAR) reported last week that sales of previously owned homes plummeted 27 percent in July, hitting their lowest mark in 15 years. New home sales also took a dive, dropping nearly 13 percent from June to July.

Both reports were clear indications of the frailty of the housing market post-stimulus. Although, the steep declines were actually considered a by-product of the tax credits themselves, which expired on April 30 – payback for the incentives that pulled sales forward into the spring months.

HUD Secretary Shaun Donovan said on CNN’s “State of the Union” program this weekend, “The July numbers were worse than we expected, worse than the general market expected, and we are concerned. That’s why we are taking additional steps to move forward.”

Donovan said it was too early to say for sure, after only one month’s numbers, whether the administration would revive its popular homebuyer tax credits to give the housing markets another much-needed boost, but he didn’t wholly rule it out as an option.

“All I can tell you is that we are watching very carefully,” Donovan told CNN. “We’re going to be focused like a laser on where the housing market is moving going forward, and we are going to go everywhere we can to make sure this market stabilizes and recovers.”

Two U.S. Senate candidates from Florida, one of the hardest hit states by the housing downturn, spoke out in favor of bringing back the federal tax credits for homebuyers on the CNN program.

Florida Gov. Charlie Crist, who is running as an independent for a Florida Senate seat, said a reinstatement of the homebuyer tax break “would be a great lift” and “would stimulate the economy…[and] increase home sales in Florida.”

“People are hurting, and they’re looking for answers. And that would be a good one. I would absolutely encourage the president to support [another homebuyer tax credit],” Crist told CNN.

When asked if he was also onboard with renewing the homebuyer tax credit incentive, U.S. Rep. Kendrick Meek, a Democrat running against Crist for the Senate seat, replied “Absolutely.”

“[I]t was essential to helping individuals buy a home again. That tax credit means an awful lot here in Florida. We need more of it,” Meet said.


 

 

Nancy G. Pratt

Director of Business Development/eStrategy Manager

PropertyInfo Corporation /eMortgage Solutions

Direct         317-414-4268

email       npratt@stewart.com

Posted via email from Title Insurance
Continuing Ed for Title Agents

Pa.S Closing Costs Among Nations Highest

Pa.S Closing Costs Among Nations HighestPATRICIA SABATINI, Pittsburgh Post-Gazette PITTSBURGH AP ― While mortgage rates have plunged to record lows, the cost of buying a home in Pennsylvania is being driven up by a related expense: sky-high closing costs.Pennsylvanians are paying among the steepest mortgage-related fees in the country, according to a new study by Bankrate.com. Closing costs in the state were the eighth-highest overall, averaging $4,236 on a $200,000 loan, 13 percent higher than the national average of $3,741, the survey said. Costs excluded property taxes, homeowners insurance and escrow fees.

via Pa.S Closing Costs Among Nations Highest – kdka.com.